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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
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Journal of advertising : official publication of the American Academy of Advertising
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Effectiveness of Advertising in Different Media. The Case of U.S. Army Recruiting
Dertouzos, James
;
Garber, Steven
- In:
Journal of advertising : official publication of the …
35
(
2006
)
2
,
pp. 111-122
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