Narrow search
Showing 1 - 5 of 5
Cover Image
Evaluating new products : a system, not an act
Crawford, C. Merle - In: Business horizons 29 (1986) 6, pp. 48-55
Persistent link: https://www.econbiz.de/10001029128
Cover Image
Strategies for new product developemnt
Crawford, Charles Merle - In: Business horizons 15 (1972) 6, pp. 49-58
Persistent link: https://www.econbiz.de/10002038697
Cover Image
A shotgun marriage of mathematics and marketing?
Crawford, C. Merle - In: Business horizons 9 (1966) 2, pp. 37-48
Persistent link: https://www.econbiz.de/10002038693
Cover Image
Strategies for new product development
Crawford, C. Merle - In: Business horizons 15 (1972) 6, pp. 49-58
Persistent link: https://www.econbiz.de/10003520631
Cover Image
The technological innovation controversy
Crawford, C. Merle; Tellis, Gerard J. - In: Business horizons 24 (1981) 4, pp. 76-88
Persistent link: https://www.econbiz.de/10003520635