We examine the profitability and welfare implications of targeted price discrimination in two-sided markets. First, we show that equilibrium discriminatory prices exhibit novel features relative to discriminatory prices in one-sided models and uniform prices in two-sided models. Second, we...

There are examples of entry in two-sided markets, where first entrants occupy a ‘central location’ and serve agents with ‘intermediate tastes,’ while later entrants are niche players. Why would the first entrant choose to become a ‘general’ platform, given that later entrants will...