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~isPartOf:"Marketing management : a quarterly business management publication of the American Marketing Association"
~isPartOf:"Report / Marketing Science Institute"
~subject:"Information system"
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Marketing management : a quarterly business management publication of the American Marketing Association
Report / Marketing Science Institute
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Are customer information systems worth it? : Results from B2B services
Zahay, Debra
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Griffin, Abbie
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2002
Persistent link: https://www.econbiz.de/10001713789
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