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~subject:"Verbraucher"
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10
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Hills, Gerald E.
4
Cravens, David W.
3
Granbois, Donald H.
1
Patterson, James M.
1
Woodruff, Robert B.
1
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Business horizons
1
Journal of marketing
1
Journal of marketing research : JMR
1
Marketing and the quality of life
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
Consumerism : a perspective for business
Cravens, David W.
;
Hills, Gerald E.
- In:
Business horizons
13
(
1970
)
4
,
pp. 21-28
Persistent link: https://www.econbiz.de/10002037981
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2
Measurement issues in studying marketing and the quality of life
Cravens, David W.
;
Hills, Gerald E.
- In:
Marketing and the quality of life
,
(pp. 51-60)
.
1978
Persistent link: https://www.econbiz.de/10002038075
Saved in:
3
A conceptual approach for analyzing social/external information forces
Hills, Gerald E.
;
Cravens, David W.
- In:
Technological forecasting & social change : an …
8
(
1975
)
2
,
pp. 131-145
Persistent link: https://www.econbiz.de/10002833045
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4
Measurement of consumers' prior brand information
Woodruff, Robert B.
- In:
Journal of marketing research : JMR
9
(
1972
)
3
,
pp. 258-263
Persistent link: https://www.econbiz.de/10003010733
Saved in:
5
Black consumer perceptions of food store attributes
Hills, Gerald E.
;
Granbois, Donald H.
;
Patterson, James M.
- In:
Journal of marketing
37
(
1973
)
2
,
pp. 47-57
Persistent link: https://www.econbiz.de/10002833041
Saved in:
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