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~isPartOf:"Personal values and consumer psychology"
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THE NAKED MANAGER / ERNEST DIC...
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Personal values and consumer psychology
Journal of consumer behaviour : an international research review
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How values influence attitudes
Dichter, Ernest
- In:
Personal values and consumer psychology
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(pp. 139-144)
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1984
Persistent link: https://www.econbiz.de/10002065594
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"Mr. MASS motivations himself" : explaining Dr. Ernest Dichter
Fullerton, Ronald A.
- In:
Journal of consumer behaviour : an international …
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2007
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pp. 369-382
Persistent link: https://www.econbiz.de/10003617588
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