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Handbook on ethics and marketing
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Macromarketing - a global focus ; Vol. 2
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A review of ethical decision-making models in marketing
Ferrell, Odies C.
;
Ferrell, Linda
;
Sawayda, Jennifer
- In:
Handbook on ethics and marketing
,
(pp. 38-60)
.
2015
Persistent link: https://www.econbiz.de/10011301244
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A macromarketing ethics framework : stakeholder orientation and distributive justice
Ferrell, Odies C.
;
Ferrell, Linda
-
2009
Persistent link: https://www.econbiz.de/10003876304
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