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Business : a changing world
Ferrell, Odies C.; Hirt, Geoffrey A.; Ferrell, Linda - 2011 - 8. ed., international student ed.
Persistent link: https://www.econbiz.de/10008737042
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An enterprise-wide strategic stakeholder approach to sales ethics
Ferrell, Linda; Ferrell, Odies C. - In: Strategic sales and strategic marketing, (pp. 69-82). 2011
Persistent link: https://www.econbiz.de/10008798057
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Business : a changing world
Ferrell, Odies C. - 2008 - 6. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003389145
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Business and society : a strategic approach to social responsibility
McAlister, Debbie Thorne; Ferrell, Odies C.; Ferrell, Linda - 2008 - 3rd ed.
Persistent link: https://www.econbiz.de/10003555199
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An assessment of the use of technology in the direct selling industry
Ferrell, Linda; Gonzalez-Padron, Tracy L.; Ferrell, Odies C. - In: The journal of personal selling & sales management : JPSSM 30 (2010) 2, pp. 157-165
Persistent link: https://www.econbiz.de/10003981280
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A macromarketing ethics framework : stakeholder orientation and distributive justice
Ferrell, Odies C.; Ferrell, Linda - 2009
Persistent link: https://www.econbiz.de/10003876304
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The responsibility and accountability of CEOs : the last interview with Ken Lay
Lay, Kenneth L.; Ferrell, Odies C.; Ferrell, Linda - In: Journal of business ethics : JOBE 100 (2011) 2, pp. 209-219
Persistent link: https://www.econbiz.de/10009162115
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A tribute to forty years of top-level marketing research
Hult, G. Tomas M.; Ferrell, Odies C. - In: Journal of the Academy of Marketing Science 40 (2012) 1, pp. 1-7
Persistent link: https://www.econbiz.de/10009507946
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Redirecting direct selling : high-touch embraces high-tech
Ferrell, Linda; Ferrell, Odies C. - In: Business horizons 55 (2012) 3, pp. 273-281
Persistent link: https://www.econbiz.de/10009548141
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Marketing concepts and strategies
Dibb, Sally; Simkin, Lyndon; Pride, William M.; … - 2012 - 6. ed.
Persistent link: https://www.econbiz.de/10009532316