The traditional approach to the interpretation of the results from a Principal Component Analysis implicitly discards variables that are weakly correlated with the most important and/or most interesting Principal Components. Some authors argue that this practice is potentially misleading and...

A parametric modelling for interval data is proposed, assuming a multivariate Normal or Skew-Normal distribution for the midpoints and log-ranges of the interval variables. The intrinsic nature of the interval variables leads to special structures of the variance--covariance matrix, which is...

Este artigo explora a especificidade conceptual da sociologia do comportamento económico, enquanto alternativa à orientação dominante da sociologia económica. Ancorada na tradição da Teoria Social clássica, que recupera e atualiza, a sociologia do comportamento económico aborda...

This study examines cultural factors influencing brand building strategies in the Chinese market. Our purpose is to investigate what Chinese consumers value in a brand, examining consumer behavior as well as manufacturers and their business strategies to respond to customers. Findings show a...

Export grouping schemes have assumed an increasing role in the process of internationalization, especially for small- and medium-sized companies. Its network character has received the attention of a number of researchers who have focused both on their creation and development. Although...