Interorganisational buyer‐seller relationships have been primarily studied from the perspective of relationship development and the benefits accrued from relationships. There is a lack of research concerning problems with relationships and relationship dissolution. The dissolution of a...

As the wide use of the network concept within and outside marketing implies, the term may be filled with different meanings depending on the textual and disciplinary context. This is true especially as far as the currently popular IMP (Industrial/International Marketing and Purchasing) group...

This article analyses the marketing activities of three Danish architectural firms in Germany during the 1990s from a perspective that is new to project marketing, in that the Bourdivan concepts of social and cultural capital are applied to the offerings and activities of firms. In architecture,...