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Hultman, Claes M.
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Journal of research in marketing and entrepreneurship : JRME
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Anatomy of competitive advantage : towards a contingency theory of entrepreneurial marketing
Whalen, Peter
;
Uslay, Can
;
Pascal, Vincent J.
;
Omura, Glenn
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10011580495
Saved in:
2
Service dominant logic : implications at the marketing/entrepreneurship interface
Kasouf, Chickery J.
;
Darroch, Jenny
;
Hultman, Claes M.
; …
- In:
Journal of research in marketing and entrepreneurship : JRME
10
(
2008
)
1
,
pp. 57-69
Persistent link: https://www.econbiz.de/10003949109
Saved in:
3
Service dominant logic : implications at the marketing/entrepreneurship interface
Kasouf, Chickery J.
;
Darroch, Jenny
;
Hultman, Claes M.
; …
- In:
Journal of research in marketing and entrepreneurship : JRME
10
(
2008
)
1
,
pp. 57-69
Persistent link: https://www.econbiz.de/10009897773
Saved in:
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