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The changing consumer in the European Union: A "meta-analysis"
Leeflang, P.S.H.; Raaij, W.F.van - In: International journal of research in marketing : IJRM ; … 12 (1995) 5, pp. 373-388
Persistent link: https://www.econbiz.de/10006217641
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The changing consumer in the Netherlands: Recent changes in environmental variables and their consequences for future consumption and marketing
Leeflang, P.S.H.; Raaij, W.F.van - In: International journal of research in marketing : IJRM ; … 10 (1993) 4, pp. 345-364
Persistent link: https://www.econbiz.de/10006225066
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Hoe zwak of hoe sterk is marketingonderzoek
Leeflang, P.S.H.; Raaij, W.F.van - In: Economisch statistische berichten : ESB 84 (1999) 4184, pp. 17-21
Persistent link: https://www.econbiz.de/10007345503