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Features - Integrating e-Commerce into Your Business - E-commerce applications can make your business more efficient, improve customer service, and increase your bottom line -- But...
Piturro, Marlene - In: Strategic finance : leadership strategies in … 82 (2000) 3, pp. 26-33
Persistent link: https://www.econbiz.de/10006383494
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Features - How a Self-Starter CFO Helped Establish a European-Based Company in North America - When Rick Burtt was named CFO of Navision Software US, a subsidiary of a Danish compa...
Piturro, Marlene - In: Strategic finance : leadership strategies in … 82 (2000) 1, pp. 50-55
Persistent link: https://www.econbiz.de/10006384262
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CFO as e-Business Architect, Revisited - CFOs are under immense pressure to show ROI from their e-commerce investments at a time when their professional trustworthiness and credibi...
Piturro, Marlene - In: Strategic finance : leadership strategies in … (2003), pp. 41-45
Persistent link: https://www.econbiz.de/10006367749
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CFO as e-Business Architect, Revisited - CFOs are under immense pressure to show ROI from their e-commerce investments at a time when their professional trustworthiness and credibi...
Piturro, Marlene - In: Strategic finance : leadership strategies in … 85 (2003) 5, pp. 41-45
Persistent link: https://www.econbiz.de/10006368413
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ARTICLES - E-Commerce - GET INTO E-COMMERCE WITHOUT BETTING THE STORE - Need to decide whether the cost of investing in the technology and support to conduct e-commerce is justifie...
Piturro, Marlene - In: Journal of accountancy : publication of the American … 187 (1999) 5, pp. 56-64
Persistent link: https://www.econbiz.de/10005899322
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Employee Benefits - ASK YOUR HEALTH PLAN TO SAY "AHHH" - CPAs evaluating health care plans for clients, fellow employees and themselves should investigate the plan's financial heal...
Piturro, Marlene - In: Journal of accountancy : publication of the American … 187 (1999) 3, pp. 37-44
Persistent link: https://www.econbiz.de/10005899784