Provides two practical examples of Australian quality management studies which have used generative and case study methodologies. Used the generative research strategy to study the quality management practices in the Australian business service industry and finds that not enough players in that...

Purpose – The purpose of this paper is to report on research that identifies the relationships that senior managers believe exist between capabilities and business success. In doing so, it addresses the need for more empirical research about the role of strategic and dynamic capabilities in...

Argues that because of the many inherent weaknesses of traditional empirical research, generative and case study approaches may be more useful methodologies for conducting research on quality management. Outlines ways in which the generative research model builds conceptual frameworks from the...