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~subject:"Mobile marketing"
~subject:"Mobile communications"
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Die Bank
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Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
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Handbook of research on mobile marketing management
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International journal of electronic commerce : IJEC
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Mobile und ubiquitäre Informationssysteme - Technologien, Prozesse, Marktfähigkeit : proceedings zur 3. Konferenz Mobile und Ubiquitäre Informationssysteme (MMS 2008), 26. - 28. Februar 2008, München, Germany
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Perspektiven des Mobile Business : Wissenschaft und Praxis im Dialog
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Wirtschaftsinformatik : WI ; Organ der Fachbereichs Wirtschaftsinformatik der Gesellschaft für Informatik e.V. und der Wissenschaftlichen Kommission Wirtschaftsinformatik im Verband der Hochschullehrer für Betriebswirtschaft e.V.
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Handbook of research on mobile marketing management
Pousttchi, Key
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2010
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