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Teaching and research in small business enterprise marketing : a critique and some alternatives
Gilmore, Audrey; Carson, David - In: Innovative methodologies in enterprise research, (pp. 7-18). 2007
Persistent link: https://www.econbiz.de/10003444311
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Understanding small business enterprise networking : a qualitative case approach
Rocks, Steve; Carson, David; Gilmore, Audrey - In: Innovative methodologies in enterprise research, (pp. 214-231). 2007
Persistent link: https://www.econbiz.de/10003444934
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Qualitative methodologies for enterprise research
Gilmore, Audrey; Carson, David - In: Innovative methodologies in enterprise research, (pp. 33-53). 2007
Persistent link: https://www.econbiz.de/10003444507