The global financial crisis has significantly impacted the automotive industry with reduced supply of credit to industry exposing their process inefficiencies and reduced credit to consumers reducing sales. Firms are restructuring, with some seeking government financial support, but the industry...

Vehicle manufacturers build the majority of vehicles to a sales forecast and links between production and final customer orders are tenuous. A greater percentage of build to order (BTO) vehicle production may offer the European automotive industry a competitive edge. The EU and industry funded...