Camillus, John C.; Sessions, Richard T.; Webb, Ron - In: Strategy & Leadership 26 (1998) 1, pp. 20-24
In today's highly dynamic, unpredictably changing business environment, traditional strategic‐planning approaches are of doubtful value. In 1995, the American Productivity & Quality Center (APQC) began a series of consortium benchmarking studies on strategic planning. The first study,...