Purpose – The purpose of this paper is to provide a critical analysis of the history and development of public relations education in the USA and Canada. Design/methodology/approach – The research methodology used for this paper is the historical/critical analysis approach. Findings – This...

Purpose – This paper seeks to compare different national PR histories in order to unfold the degree of abstract reflection in PR history writing. It aims to provide some suggestions for a future PR historiography, based on this comparison. Design/methodology/approach – The paper compares...

Consumers are increasingly demanding and less tolerant of organisations that fail to live up to their expectations. Organisations are expected to change their approach to business, giving the same priority to all stakeholders, with integrity and commitment. This means that the traditional...

Intro -- Table of Contents -- RUSSIA Quick Look -- Country Facts -- The Russians -- Cultural Stereotypes -- Regional Differences -- Government & Business -- The Work Environment -- Women in Business -- Making Connections -- Strategies for Success -- Time -- Business Meetings -- Negotiating with...

Intro -- Table of Contents -- BRAZIL Quick Look -- Country Facts -- The Brazilians -- Cultural Stereotypes -- Regional Differences -- Government & Business -- The Work Environment -- Women in Business -- Making Connections -- Strategies for Success -- Time -- Business Meetings -- Negotiating...

Intro -- Table of Contents -- Doing Business Across Cultures -- Hong Kong Quick Look -- Country Facts -- The People of Hong Kong -- Cultural Stereotypes -- Regional Differences -- Government & Business -- The Work Environment -- Women in Business -- Making Connections -- Strategies for Success...

Intro -- Table of Contents -- The Land of Opportunity -- Doing Business Across Cultures -- USA Quick Look -- Country Facts -- The Americans -- Cultural Stereotypes -- Regional Differences -- Government & Business -- The Work Environment -- Women in Business -- Making Connections -- Strategies...

Intro -- Table of Contents -- Italy Quick Look -- Country Facts -- The People of Italy -- Cultural Stereotypes -- Regional Differences -- Government & Business -- The Work Environment -- Women in Business -- Making Connections -- Strategies for Success -- Time -- Business Meetings -- Negotiating...

Intro -- Table of Contents -- Doing Business Across Cultures -- Mexico Quick Look -- Country Facts -- The Mexicans -- Cultural Stereotypes -- Regional Differences -- Government & Business -- The Work Environment -- Women in Business -- Making Connections -- Strategies for Success -- Time --...