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Strategic orientation and social enterprise performance
Liu, Gordon; Takeda, Sachiko; Ko, Wai Wai - In: Nonprofit and voluntary sector quarterly 43 (2014) 3, pp. 480-501
Persistent link: https://www.econbiz.de/10010378589
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An integrated model of cause-related marketing strategy development
Liu, Gordon; Ko, Wai Wai - In: AMS review : official publication of the Academy of … 4 (2014) 3/4, pp. 78-95
Persistent link: https://www.econbiz.de/10010467849
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Environmental strategy and competitive advantage : the role of small- and medium-sized enterprises' dynamic capabilities
Ko, Wai Wai; Liu, Gordon - In: Business strategy and the environment 26 (2017) 5, pp. 584-596
Persistent link: https://www.econbiz.de/10011699086