Viral or buzz marketing takes advantage of communication linkages topropagate positive influence regarding a product or service.TelE-commerce is an ideal domain within which to study viral marketing,because communication linkages can be observed. In this paper, we followa new telE-commerce...

Researchers and practitioners increasingly are gaining access to data onexplicit social networks. For example, telecommunications and technologyfirms record data on consumer networks (via phone calls, emails,voice-over-IP, instant messaging), and social-network portal sites suchas MySpace,...

We investigate the hypothesis: those consumers who have communicated with a customer of aparticular service have increased likelihood of adopting the service. We survey the diverseliterature on such quot;viral marketing,quot; providing a categorization of the specific research questionsasked,...

A dynamic network is a special type of network which is comprised of connected transactors whichhave repeated evolving interaction. Data on large dynamic networks such as telecommunications networksand the Internet are pervasive. However, representing dynamic networks in a manner that is...

Prior studies have questioned the degree of anonymity of thedouble-blind review process for scholarly research articles. Forexample, one study based on a survey of reviewers concluded that authorsoften could be identified by reviewers using a combination of theauthor's reference list and the...

A data mining (DM) process involves multiple stages. A simple, but typical, process might includepreprocessing data, applying a data-mining algorithm, and postprocessing the mining results. Thereare many possible choices for each stage, and only some combinations are valid. Because of thelarge...

A data mining (DM) process involves multiple stages. A simple, but typical, process might includepreprocessing data, applying a data-mining algorithm, and postprocessing the mining results. Thereare many possible choices for each stage, and only some combinations are valid. Because of thelarge...

Thousands of business news stories (including press releases, earningsreports, general business news, etc.) are released each day. Recently, informationtechnology advances have partially automated the processing ofdocuments, reducing the amount of text that must be read. Current techniques(e.g.,...

Thousands of business news stories (including press releases, earningsreports, general business news, etc.) are released each day. Recently, informationtechnology advances have partially automated the processing ofdocuments, reducing the amount of text that must be read. Current techniques(e.g.,...