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Task-relationship-self : a framework for understanding service encounter behaviors
Bradley, Graham L.
;
Sparks, Beverley A.
;
Zapf, Dieter
; …
- In:
Psychology & marketing
30
(
2013
)
6
,
pp. 512-528
Persistent link: https://www.econbiz.de/10009775023
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Third party customers infecting other customers for better or for worse
Tombs, Alastair G.
;
McColl-Kennedy, Janet R.
- In:
Psychology & marketing
30
(
2013
)
3
,
pp. 277-292
Persistent link: https://www.econbiz.de/10009728496
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