This paper addresses the problem of measuring the value of information to an agent in an environment where the agent is risk averse and choices are base on the utility of income and personal beliefs about the likelihood of uncertain outcomes

The theory of the competitive firm under price uncertainty is used to develop a money metric of a producer's willingness to pay for additional information. For a restricted class of utility functions, empirical estimates of the money using secondary data can be derived from the firm's risk...

The theory of the competitive firm under price uncertainty is used to develop a money metric of a producer's willingness to pay for additional information. This concept is extended to the market by formulating ex-ante and ex-post measures of the value of a rational expectations forecast. The...