Italian wine firms are facing a significant reduction in wine consumption and increasing competition in international markets. In fact, markets are becoming increasingly liberalized and producers of non-EU countries adopt even more aggressive strategies to increase their competitiveness....

Tourism represents one of the most important income sources for Italy. In recent years, apart from “traditional” destinations, tourism supply is widely changing in order to satisfy the customers “love for variety” and valorise marginal resources, then new formulas are emerging (e.g....

The aim of this work is to explain the magnitude of the trade flows for high quality wine from Italy to its main importing countries. This objective has been reached by establishing an appropriate econometric model derived from an extended form of the “Gravity Model”. This model has been...

Competition in international wine market has recently become more intense because of several factors and, in particular, the progressive reduction in world-wide consumption, the addition of new producing countries such as Australia, Chile, the USA and South Africa (the so called New World wine...

The existing literature on the consumers' attitude toward region-of-origin (RoO) provides numerous and varying evidence on the relative importance of this extrinsic attribute as compared to other product characteristics. The article aims at characterising the heterogeneity in the relative...

<em>I fattori del successo imprenditoriale delle imprese vinicole pugliesi</em> - Competitive determinants of winegrowers in Apulia In recent years, Apulian wine sector has begun a process of renewal that is allowing a coming out of potential originality and distinctiveness of Apulian wines, so that for...