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~subject:"Entwicklungsländer"
~person:"Nakata, Cheryl"
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Entwicklungsländer
Base of the pyramid
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Nakata, Cheryl
Viswanathan, Madhu
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Journal of business research : JBR
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From impactful research to sustainable innovations for subsistence marketplaces
Nakata, Cheryl
;
Viswanathan, Madhu
- In:
Journal of business research : JBR
65
(
2012
)
12
,
pp. 1655-1657
Persistent link: https://www.econbiz.de/10009683176
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