The Philippine poultry industry is diverse. It comprises broiler chicken, layer chicken, native chicken and duck. The production of broiler and layer chickens are characterised by large-scale, intensive, commercial production systems with modern technology and imported hybrids. Native chicken...

‘Clean and green’ has been used as a marketing tool by Australian governments to promote agricultural products overseas. But how valid are these claims? Is the ‘clean and green’ image campaign effective? And should government be involved? We conclude that Australia may have had a...

'Green and clean' has been used as a key marketing tool to promote Australian products overseas. The rationale is that consumers are generally concerned about personal health and the environment and will choose, and pay price premiums, for products that are, or perceived to be, clean (good for...

The Philippine duck industry is dominated by balut (partially hatched embryos) production and by smallholder production that accounted for more than 75 percent of the total duck production. However, the commercial sector is gaining momentum in moving towards a higher degree of vertical...

The Philippine poultry industry is diverse. It comprises broiler chicken, layer chicken, native chicken and duck. The production of broiler and layer chickens are characterised by large-scale, intensive, commercial production systems with modern technology and imported hybrids. Native chicken...

The Philippine duck industry is dominated by smallholder production. At present, about 99 percent of the demand for duck products is met by domestic production. However, it is envisaged that as trade liberalisation continues, the Philippine duck industry will face increasing competition from...