The aims of this research are toexplore the relationship between the factors influencing purchase intention and actual behaviors of Thai consumers of organic food, and to observe the mediating role of consumer identity between the factors:attitude towardorganic food, subjective norm, and...

The present research aims to explore the direct and indirect influence of passion and empowerment on organizational citizenship behavior of Teachers in Assumption University of Thailand mediated by organizational commitment. The sample comprises of 124 teachers teaching in the University and the...

Consumers daily generated massive information since they got connected in the digital network, and the user-generated content environment using Web 2.0 technology, e.g. social media, whilst firms as the goods producers also utilized social media as an instrument for attempting to connect and...

Thesis (PhDBusinessAdministration)--University of South Australia, 2006

In the advent of dramatic changes in today's marketplace, businesses face number of difficult challenges that make customer loyalty more important than ever. This paper explores the associations of variables; namely, service quality, customer engagement, commitment and customer loyalty of...