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Success through commitment and trust: the soft side of strategic alliance management

Cullen, John B.; Johnson, Jean L.; Sakano, Tomoaki - In: Journal of World Business 35 (2000) 3, pp. 223-240

This article argues that the success of international strategic alliances requires attention not only to the hard side of alliance management (e.g., financial issues and other operational issues) but, also, to the soft side. The soft side refers to the development and management of relationship...

Persistent link: https://www.econbiz.de/10009201940

Drivers and outcomes of parent company intervention in IJV management: a cross-cultural comparison

Johnson, Jean L.; Cullen, John B.; Sakano, Tomoaki; … - In: Journal of Business Research 52 (2001) 1, pp. 35-49

Persistent link: https://www.econbiz.de/10005465876

Cultural congruency in international joint ventures : does it matter?

Johnson, Jean L. - In: Waseda business & economic studies 27 (1991), pp. 37-58

Persistent link: https://www.econbiz.de/10001147242

Setting the stage for trust and strategic integration in Japanese-US cooperative alliances

Johnson, Jean L.; Cullen, John B.; Sakano, Tomoaki; … - In: Journal of international business studies : JIBS ; an … 27 (1996) 5, pp. 981-1004

Persistent link: https://www.econbiz.de/10001213683

Japanese and local partner commitment to IJVs : psychological consequences of outcomes and investments in the IJV relationship

Cullen, John B. - In: Journal of international business studies : JIBS ; an … 26 (1995) 1, pp. 91-115

Persistent link: https://www.econbiz.de/10001180282

Success through commitment and trust : the soft side of strategic alliance management

Cullen, John B.; Johnson, Jean L.; Sakano, Tomoaki - In: Journal of world business : JWB 35 (2000) 3, pp. 223-240

Persistent link: https://www.econbiz.de/10001521654

Drivers and outcomes of parent company intervention in IJV management: a cross-cultural comparison

Johnson, Jean L.; Cullen, John B.; Sakano, Tomoaki; … - In: Journal of business research : JBR 52 (2001) 1, pp. 35-50

Persistent link: https://www.econbiz.de/10006726280

Relational exchange in US-Japanese marketing strategic alliances

Voss, Kevin E.; Johnson, Jean L.; Cullen, John B.; … - In: International marketing review 23 (2006) 6, pp. 610-635

Persistent link: https://www.econbiz.de/10007301987

Success through commitment and trust: the soft side of strategic alliance management

Cullen, John B.; Johnson, Jean L.; Sakano, Tomoaki - In: Journal of world business : JWB 35 (2000) 3, pp. 223-240

Persistent link: https://www.econbiz.de/10005895214

Setting the Stage for Trust and Strategic Integration in Japanese-U.S. Cooperative Alliances

Johnson, Jean L.; Cullen, John B.; Sakano, Tomoaki; … - In: Journal of international business studies : JIBS ; a … 27 (1996) 5, pp. 981-1004

Persistent link: https://www.econbiz.de/10005908265

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