Façanha, Luis Otávio; Resende, Marcelo; Cardoso, Vicente - In: The Service Industries Journal 33 (2013) 11, pp. 1089-1102
This paper investigates the survival patterns of Brazilian franchising firms for the period 1994-1999. First, we considered the (percentage) survival of newly created franchisors in the following years. Survival functions were obtained by means of the Kaplan-Meier estimator for the selected...
