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The paper examines cultural differences and institutional uncertainty as important factors in the development of trust as a basis for successful international business relationships. The authors focus their investigation on the potential that actors have in becoming aware of and creatively...
Persistent link: https://www.econbiz.de/10010300654
Persistent link: https://www.econbiz.de/10009357463
The paper examines cultural differences and institutional uncertainty as important factors in the development of trust as a basis for successful international business relationships. The authors focus their investigation on the potential that actors have in becoming aware of and creatively...
Persistent link: https://www.econbiz.de/10003573527