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Kelm, Daniel
Nufer, Gerd
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Aktuelle Instrumente der Marketingpraxis : Relationship Marketing, Social-Media im Kundenservice, Cross-Selling, Ingredient Branding, Corporate Identity
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ECONIS (ZBW)
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Cross-Selling
Nufer, Gerd
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Kelm, Daniel
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Rennhak, Carsten
- In:
Aktuelle Instrumente der Marketingpraxis : Relationship …
,
(pp. 95-107)
.
2012
Persistent link: https://www.econbiz.de/10009522383
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