ZHU, HANGZI; DJURJAGINA, KATHARINA; LEKER, JENS - In: International Journal of Innovation Management (ijim) 18 (2014) 06, pp. 1440015-1
Crowdsourcing as a tool for idea generation has become popular for companies in the last few years. The aim of this research is to identify innovative behaviour types in an intra-organisational online ideation contest. Based on a survey with 75 employees of a specialty chemicals company, we...