The article deals with part o research, which was aimed for cooperation in the field of employee training system and recruiting of employees among organizations and universities in chosen regions of the Czech Republic – in South-Bohemian Region, Prague and in its surrounding, Vysočina Region...

The article deals with problems of economic development and regional disparities in the Czech Republic and changes of the disparities from 1995 to 2005 among Czech regions.

The substance of communication inventions is the allowance to client, which the client gives to himself by buying the products or services. In this case, it doesn´t deal not only for the allowance,which each firm offers in the form of additive services, but for the allowance, which arises by...

The contribution deals with results of marketing research „Omnibus ZS 2006”, which relates to consumer preferences of food products on the buyers´ market in the Czech Republic and Slovakia. A lot of customers in both countries are influenced by news of danger world wide animal infection...

The contribution deals with results of marketing examination results, which relates to Czech product promotion on the buyers´ market with the KLASA brand knowledge. The function of this brand is to promote internal, high quality agricultural and food products. The chances of internal food...

The subsystems of internal trade went through disparate development stages from the year 1990. In contrast to the retail and the wholesale, where came to most significant changes, the tourist industry and the hospitality admitted changes quite low. The article evaluates causes and consequences...

The contribution deals with analyses of budget EU and provides information on the main areas of expenditure as well as examples of programmes and projects to be financed throughout the year.

The author of this contribution acquaints with marketing examination results, which relates to czech product promotion on the buyers´ market with the KlasA brand knowledge . The function of this brand is to promote internal, high quality agricultural and food products. The chance of internal...

There is more and more attention focused at the present on keeping the key costumer, who can strengthen the confidence and stability of the company in the strong competitive environment. Informations collected about him up to now not represent a fortune by themselves, more important is the...

The segmentation of the market is a corner stone of the marketing management. The principal is the choice of the homogeneous groups of the customers. We made the research by the public inquiry between tire respondents in the České Budějovice district for the specification of the some...