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Supply and demand uncertainty reduction efforts and cost comparison
Begen, Mehmet A.; Pun, Hubert; Yan, Xinghao - In: International journal of production economics 180 (2016), pp. 125-134
Persistent link: https://www.econbiz.de/10011582798
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A note on budget allocation for market research and advertising
Pun, Hubert; Heese, H. Sebastian - In: International journal of production economics 166 (2015), pp. 85-89
Persistent link: https://www.econbiz.de/10011334062
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Eliminate demand information disadvantage in a supplier encroachment supply chain with information acquisition
Chen, Jing; Pun, Hubert; Zhang, Qiao - In: European journal of operational research : EJOR 305 (2023) 2, pp. 659-673
Persistent link: https://www.econbiz.de/10013479271