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Marktforschung
Marketing
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Knowledge economy
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innovation
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Beziehungsmarketing
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Confidence
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Japan
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Marketingmanagement
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Keszey, Tamara
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Acta oeconomica : periodical of the Hungarian Academy of Sciences
1
Market : review for marketing theory and practice
1
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ECONIS (ZBW)
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The role of market researchers in managerial use of market research information
Keszey, Tamara
- In:
Market : review for marketing theory and practice
27
(
2015
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10011502509
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How market information is transformed into marketing knowledge?
Keszey, Tamara
- In:
Acta oeconomica : periodical of the Hungarian Academy …
61
(
2011
)
3
,
pp. 313-336
Persistent link: https://www.econbiz.de/10009375022
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