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Needmining : automated analytical support for customer need elicitation
Kühl, Niklas - 2017
Persistent link: https://www.econbiz.de/10011875546
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Glossary of marketing research : [English, Français, Deutsch, Italiano, Español, Nederlands]
Rees, Jan van (ed.); Garrido Alart, Ginés (contributor);  … - 1989
Persistent link: https://www.econbiz.de/10000541351
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Online market research : cost-effective searching of the Internet and online databases
Lescher, John F. - 1995 - 1. printing
Persistent link: https://www.econbiz.de/10000543867
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Advances in business marketing and purchasing
Greenwich, Conn. [u.a.] : Jai Pr. - 5.1992 -
Persistent link: https://www.econbiz.de/10000504068
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 1995 - 5. ed.
Persistent link: https://www.econbiz.de/10000507567
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Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner (honouree) - 1994
Persistent link: https://www.econbiz.de/10000507908
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Comparative management and marketing : text and readings
Boddewyn, J. - 1969
Persistent link: https://www.econbiz.de/10000415813
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Marketing : an integrated, analytical approach
Taylor, Weldon J.; Shaw, Roy T. - 1969 - 2. ed
Persistent link: https://www.econbiz.de/10000415816
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Journal of the Academy of Marketing Science
Academy of Marketing Science - New York, NY : Springer Science + Business Media LLC; … - 1.1973 -
Persistent link: https://www.econbiz.de/10000535447