Narrow search
Showing 1 - 10 of 23
Cover Image
Generic advertising wearout : the case of the New York City fluid milk campaign
Reberte, Carlos; Kaiser, Harry M.; Lenz, John E.; … - 1996
Persistent link: https://www.econbiz.de/10000935077
Cover Image
Annotated bibliography of generic commodity promotion research
Ferrero, Jennifer L.; Boon, Leen; Kaiser, Harry M.; … - 1996 - Rev
Persistent link: https://www.econbiz.de/10000935081
Cover Image
Impact of national generic dairy advertising on dairy markets, 1984 - 95
Kaiser, Harry M. - 1996
Persistent link: https://www.econbiz.de/10000941310
Cover Image
Assessing the effectiveness of MPP meat advertising and promotion in the Japanese market
Comeau, Allison; Mittelhammer, Ron C.; Wahl, Thomas I. - 1996
Persistent link: https://www.econbiz.de/10000953584
Cover Image
Advertising, structural change, and US non-alcoholic drink demand
Xiao, Hui; Kinnucan, Henry W.; Kaiser, Harry M. - 1998
Persistent link: https://www.econbiz.de/10000988400
Cover Image
Determinants of temporal variations in advertising effectiveness
Chung, Chanjin; Kaiser, Harry M. - 1998
Persistent link: https://www.econbiz.de/10000988401
Cover Image
Cornell Commodit Promotion Research Program : summary of recent research projects
Kaiser, Harry M.; Ferrero, Jennifer L. - 1997
Persistent link: https://www.econbiz.de/10000967579
Cover Image
An economic analysis of generic milk advertising impacts on markets in New York State
Lenz, John E.; Kaiser, Harry M.; Chung, Chanjin - 1997
Persistent link: https://www.econbiz.de/10000967581
Cover Image
An analysis of generic dairy promotion in the United States
Kaiser, Harry M. - 1995
Persistent link: https://www.econbiz.de/10000915738
Cover Image
Impact of generic fluid milk advertising on whole, lowfat, and skim milk demand
Kaiser, Harry M.; Roberte, J. Carlos - 1995
Persistent link: https://www.econbiz.de/10000915742