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~subject:"Öffentlichkeitsarbeit"
~subject:"Social web"
~type_genre:"Book section"
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Öffentlichkeitsarbeit
Social web
Kommunikation
1,191
Communication
1,190
Organisationstheorie
815
Organization theory
815
Theorie
373
Theory
373
Public relations
149
Internal communication
144
Interne Kommunikation
144
Deutschland
114
Germany
114
USA
110
United States
110
Organisatorischer Wandel
99
Organizational change
99
Strategic management
91
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91
Corporate culture
73
Unternehmenskultur
73
Organizational behaviour
70
Verhalten in Organisationen
70
Social Web
65
Corporate Social Responsibility
62
Corporate social responsibility
62
Cross-cultural relations
60
Interkulturelle Beziehungen
60
Organisationsstruktur
59
Organizational structure
59
Neue Institutionenökonomik
57
New institutional economics
57
Knowledge management
56
Management
56
Wissensmanagement
56
Business organization
54
Unternehmensorganisation
54
Stakeholder
51
Führungsstil
50
Internet
50
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42
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2
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Article
198
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Book section
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738
Aufsatz in Zeitschrift
738
Aufsatz im Buch
198
Hochschulschrift
132
Collection of articles of several authors
112
Sammelwerk
112
Graue Literatur
106
Non-commercial literature
106
Aufsatzsammlung
95
Thesis
93
Working Paper
76
Arbeitspapier
73
Lehrbuch
38
Case study
34
Fallstudie
34
Konferenzschrift
34
Textbook
33
Handbook
24
Handbuch
24
Ratgeber
23
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15
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15
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15
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15
Bibliografie enthalten
13
Bibliography included
13
Dissertation u.a. Prüfungsschriften
7
Collection of articles written by one author
5
Sammlung
5
Einführung
4
Interview
4
Glossar enthalten
3
Glossary included
3
Systematic review
3
Übersichtsarbeit
3
Bibliographie
2
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2
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1
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English
126
German
72
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Lies, Jan
5
Heath, Robert L.
3
Kirchhoff, Sabine
3
Nothhaft, Howard
3
Zerfaß, Ansgar
3
Arlt, Hans-Jürgen
2
Bartlett, Jennifer L.
2
Bekmeier-Feuerhahn, Sigrid
2
Camilleri, Mark Anthony
2
Capriotti, Paul
2
Falkheimer, Jesper
2
Huck-Sandhu, Simone
2
L'Etang, Jacquie
2
Palenchar, Michael J.
2
Rudeloff, Christian
2
Ruler, Betteke van
2
Szyszka, Peter
2
Verc̆ic̆, Dejan
2
Werder, Kelly Page
2
Aggerholm, Helle Kryger
1
Agozie, Divine Quase
1
Ahmad, Zeti Azreen
1
Alemdar, Mine Yeniçeri
1
Ardhana, Welly
1
Arvai, Joseph
1
Augusto, Luísa
1
Avelar, Vélez
1
Avenarius, Horst
1
Avery, Derek R.
1
Baden, Kay
1
Badjcs, Michael
1
Balluchi, Federica
1
Balnave, Nikola
1
Bargenda, Angela
1
Barnes, Alison
1
Baumgärtner, Norbert
1
Ben-Harush, Orit
1
Benlian, Alexander
1
Benoit, William L.
1
Benson, Kobina A.
1
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The Routledge handbook of strategic communication
10
The handbook of communication and corporate social responsibility
7
Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008]
6
Public Relations : ein Handbuch
5
Strategische Kommunikation im Spannungsfeld zwischen Intention und Emergenz
5
Future directions of strategic communication
4
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
3
Online-Kommunikation im Social Web : Mythen, Theorien und Praxisbeispiele
3
Sport public relations and communication
3
Strategic corporate communication in the digital age
3
Wertschöpfung durch Medien im Wandel
3
Aktuelle Entwicklungen im Dienstleistungsmarketing
2
Corporate Social Responsibility : verantwortungsvolle Unternehmensführung in Theorie und Praxis
2
Corporate transparency : wie Unternehmen im Glashaus-Zeitalter Wettbewerbsvorteile erzielen
2
Digitale Medien im Unternehmen : Perspektiven des betrieblichen Einsatzes von neuen Medien
2
Handbook of risk and crisis communication
2
Integrated marketing communication : creating spaces for engagement
2
Krisenmanagement in der Mediengesellschaft : Potenziale und Perspektiven der Krisenkommunikation
2
Management models for corporate social responsibility
2
Nachhaltigkeit in der Wirtschaftskommunikation
2
New media and public relations
2
Nonprofit-PR
2
Organisationskommunikation online : Grundlagen, Praxis, Empirie
2
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
2
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
2
Phantom ex machina : digital disruption's role in business model transformation
2
Public Relations
2
The handbook of communication engagement
2
The management game of communication
2
Trust and communication : findings and implications of trust research
2
Wirkungsmechanismen im Reputationsmanagement : Die Bedeutung neurowissenschaftlicher und psychologischer Erkenntnisse für den Aufbau des guten Rufs
2
Accounting for sustainability: Asia Pacific perspectives
1
Accounting, accountability and society : trends and perspectives in reporting, management and governance for sustainability
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Advertising, promotion, and new media
1
Aufgabendefinition, Selbstdarstellung und Marketing von Non-Profit-Organisationen
1
Bringing technology to market: trends, cases, solutions
1
Business models for strategic innovation : cross-functional perspectives
1
Business recovery in emerging markets : global perspectives from various sectors
1
Communication across cultures
1
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ECONIS (ZBW)
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Integrationsmanagement über Testimonials
Weder, Franzisca
- In:
Personalisierung der Organisationskommunikation : …
,
(pp. 271-294)
.
2010
Persistent link: https://www.econbiz.de/10003901775
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2
Organization and communication : an integrative approach to public relations and communication management
Szyzka, Peter
- In:
Public relations research : European and international …
,
(pp. 97-109)
.
2008
Persistent link: https://www.econbiz.de/10003728420
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3
Organisation und Organisationsinteresse
Szyszka, Peter
- In:
Handbuch der Public Relations : wissenschaftliche …
,
(pp. 309-320)
.
2008
Persistent link: https://www.econbiz.de/10003584736
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4
American football and the global mediatization of Rugby Union : geopolitical rules and materiality
Clark, Peter A.
- In:
Materiality, rules and regulation : new trends in …
,
(pp. 100-117)
.
2016
Persistent link: https://www.econbiz.de/10011460515
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5
Organizing, organizations, and the role of social media conversations
Dawson, Veronica R.
- In:
Transformative practice and research in organizational …
,
(pp. 62-78)
.
2018
Persistent link: https://www.econbiz.de/10011764418
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6
Verbandsführung und Öffentlichkeitsarbeit
Arlt, Hans-Jürgen
- In:
Handbuch Verbandskommunikation
,
(pp. 96-110)
.
2010
Persistent link: https://www.econbiz.de/10003975509
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7
Online-communities : theoretische und praktische Grundlagen für Kulturschaffende
Weber, Anna-Carolin
;
Kopka, Tobias
- In:
Kultur 2.0 : neue Web-Strategien für das …
,
(pp. 161-186)
.
2010
Persistent link: https://www.econbiz.de/10008773400
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8
From personal and interpersonal influence to impersonal influence : a role for media and legitimacy in relationship management
Bartlett, Jennifer L.
- In:
New media and public relations
,
(pp. 43-55)
.
2007
Persistent link: https://www.econbiz.de/10003552520
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9
Organisationsbezogene Ansätze
Szyszka, Peter
- In:
Handbuch der Public Relations : wissenschaftliche …
,
(pp. 161-176)
.
2008
Persistent link: https://www.econbiz.de/10003584701
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10
Extending the boundaries of public relations through community-building and organic theories
Vujnovic, Marina
;
Kruckeberg, Dean
;
Starck, Kenneth
-
2021
Persistent link: https://www.econbiz.de/10012505009
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