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~subject:"Öffentlichkeitsarbeit"
~type_genre:"Aufsatz im Buch"
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Öffentlichkeitsarbeit
Kommunikation
1,190
Communication
1,189
Organisationstheorie
815
Organization theory
815
Theorie
373
Theory
373
Public relations
149
Internal communication
144
Interne Kommunikation
144
Deutschland
114
Germany
114
USA
110
United States
110
Organisatorischer Wandel
99
Organizational change
99
Strategic management
91
Strategisches Management
91
Corporate culture
73
Unternehmenskultur
73
Organizational behaviour
70
Verhalten in Organisationen
70
Social Web
65
Social web
65
Corporate Social Responsibility
62
Corporate social responsibility
62
Cross-cultural relations
60
Interkulturelle Beziehungen
60
Organisationsstruktur
59
Organizational structure
59
Neue Institutionenökonomik
57
New institutional economics
57
Knowledge management
56
Management
56
Wissensmanagement
56
Business organization
54
Unternehmensorganisation
54
Stakeholder
51
Führungsstil
50
Internet
50
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Undetermined
31
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Article
149
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Aufsatz im Buch
Article in journal
538
Aufsatz in Zeitschrift
538
Book section
149
Hochschulschrift
106
Collection of articles of several authors
99
Sammelwerk
99
Aufsatzsammlung
84
Graue Literatur
76
Non-commercial literature
76
Thesis
76
Working Paper
55
Arbeitspapier
52
Lehrbuch
34
Konferenzschrift
31
Textbook
30
Case study
27
Fallstudie
27
Handbook
24
Handbuch
24
Ratgeber
18
Bibliografie enthalten
13
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13
Conference proceedings
13
Conference paper
12
Konferenzbeitrag
12
Guidebook
11
Dissertation u.a. Prüfungsschriften
7
Einführung
4
Collection of articles written by one author
3
Glossar enthalten
3
Glossary included
3
Interview
3
Sammlung
3
Systematic review
3
Übersichtsarbeit
3
Bibliographie
2
Fallstudiensammlung
2
Amtliche Publikation
1
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1
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English
94
German
55
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All
Lies, Jan
5
Heath, Robert L.
3
Nothhaft, Howard
3
Zerfaß, Ansgar
3
Arlt, Hans-Jürgen
2
Bartlett, Jennifer L.
2
Camilleri, Mark Anthony
2
Falkheimer, Jesper
2
Huck-Sandhu, Simone
2
L'Etang, Jacquie
2
Palenchar, Michael J.
2
Ruler, Betteke van
2
Szyszka, Peter
2
Verc̆ic̆, Dejan
2
Werder, Kelly Page
2
Aggerholm, Helle Kryger
1
Ahmad, Zeti Azreen
1
Alemdar, Mine Yeniçeri
1
Arvai, Joseph
1
Augusto, Luísa
1
Avenarius, Horst
1
Avery, Derek R.
1
Baden, Kay
1
Balluchi, Federica
1
Bargenda, Angela
1
Baumgärtner, Norbert
1
Bekmeier-Feuerhahn, Sigrid
1
Benoit, William L.
1
Bentele, Günter
1
Bernoff, Josh
1
Besley, John C.
1
Bingham, Cecilie
1
Boarini, Margareth
1
Borrell, Joseph
1
Braccini, Alessio Maria
1
Bruhn, Manfred
1
Brömmling, Ulrich F.
1
Buhmann, Alexander
1
Buß, Eugen
1
Bürker, Michael
1
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The Routledge handbook of strategic communication
10
Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008]
6
The handbook of communication and corporate social responsibility
6
Public Relations : ein Handbuch
5
Future directions of strategic communication
4
Strategische Kommunikation im Spannungsfeld zwischen Intention und Emergenz
4
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
3
Sport public relations and communication
3
Strategic corporate communication in the digital age
3
Wertschöpfung durch Medien im Wandel
3
Corporate Social Responsibility : verantwortungsvolle Unternehmensführung in Theorie und Praxis
2
Corporate transparency : wie Unternehmen im Glashaus-Zeitalter Wettbewerbsvorteile erzielen
2
Handbook of risk and crisis communication
2
Krisenmanagement in der Mediengesellschaft : Potenziale und Perspektiven der Krisenkommunikation
2
Management models for corporate social responsibility
2
Nachhaltigkeit in der Wirtschaftskommunikation
2
New media and public relations
2
Nonprofit-PR
2
Organisationskommunikation online : Grundlagen, Praxis, Empirie
2
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
2
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
2
Public Relations
2
The management game of communication
2
Wirkungsmechanismen im Reputationsmanagement : Die Bedeutung neurowissenschaftlicher und psychologischer Erkenntnisse für den Aufbau des guten Rufs
2
Accounting for sustainability: Asia Pacific perspectives
1
Accounting, accountability and society : trends and perspectives in reporting, management and governance for sustainability
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Advertising, promotion, and new media
1
Aktuelle Entwicklungen im Dienstleistungsmarketing
1
Aufgabendefinition, Selbstdarstellung und Marketing von Non-Profit-Organisationen
1
Bringing technology to market: trends, cases, solutions
1
Business models for strategic innovation : cross-functional perspectives
1
Conference proceedings Trends in Business Communication 2020
1
Consumption, Production, and Entrepreneurship in the Time of Coronavirus : A Business Perspective of the Pandemic
1
Contemporary issues in sustainability accounting, assurance and reporting
1
Corporate Social Responsibility in Difficult Times
1
Corporate social responsibility and corporate governance : concepts, perspectives and emerging trends in Ibero-Amberia
1
Die Pressemitteilung
1
Die deutsche Aktie : Unternehmensfinanzierung und Vermögenspolitik vor neuen Herausforderungen ; Festschrift zum vierzigjährigen Bestehen des Deutschen Aktieninstituts e.V.
1
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
1
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ECONIS (ZBW)
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1
Integrationsmanagement über Testimonials
Weder, Franzisca
- In:
Personalisierung der Organisationskommunikation : …
,
(pp. 271-294)
.
2010
Persistent link: https://www.econbiz.de/10003901775
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2
Organization and communication : an integrative approach to public relations and communication management
Szyzka, Peter
- In:
Public relations research : European and international …
,
(pp. 97-109)
.
2008
Persistent link: https://www.econbiz.de/10003728420
Saved in:
3
Organisation und Organisationsinteresse
Szyszka, Peter
- In:
Handbuch der Public Relations : wissenschaftliche …
,
(pp. 309-320)
.
2008
Persistent link: https://www.econbiz.de/10003584736
Saved in:
4
American football and the global mediatization of Rugby Union : geopolitical rules and materiality
Clark, Peter A.
- In:
Materiality, rules and regulation : new trends in …
,
(pp. 100-117)
.
2016
Persistent link: https://www.econbiz.de/10011460515
Saved in:
5
Verbandsführung und Öffentlichkeitsarbeit
Arlt, Hans-Jürgen
- In:
Handbuch Verbandskommunikation
,
(pp. 96-110)
.
2010
Persistent link: https://www.econbiz.de/10003975509
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6
From personal and interpersonal influence to impersonal influence : a role for media and legitimacy in relationship management
Bartlett, Jennifer L.
- In:
New media and public relations
,
(pp. 43-55)
.
2007
Persistent link: https://www.econbiz.de/10003552520
Saved in:
7
Organisationsbezogene Ansätze
Szyszka, Peter
- In:
Handbuch der Public Relations : wissenschaftliche …
,
(pp. 161-176)
.
2008
Persistent link: https://www.econbiz.de/10003584701
Saved in:
8
Extending the boundaries of public relations through community-building and organic theories
Vujnovic, Marina
;
Kruckeberg, Dean
;
Starck, Kenneth
-
2021
Persistent link: https://www.econbiz.de/10012505009
Saved in:
9
Investor Relations in einem globalen Kapitalmarkt
Liener, Gerhard
- In:
Die deutsche Aktie : Unternehmensfinanzierung und …
,
(pp. 325-339)
.
1993
Persistent link: https://www.econbiz.de/10001282881
Saved in:
10
Public relations : economics vs. communication science : effects of education on the practice in Austrian non-profit organisations
Spatzier, Astrid
- In:
The management game of communication
,
(pp. 23-43)
.
2016
Persistent link: https://www.econbiz.de/10011568162
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