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~subject:"Vereinigte Staaten"
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Vereinigte Staaten
Werbung
13,826
Advertising
9,759
Werbewirkung
3,779
Advertising effects
3,725
Konsumentenverhalten
2,871
Consumer behaviour
2,865
Online-Marketing
1,784
Internet marketing
1,779
Theorie
1,372
Theory
1,341
Deutschland
994
USA
917
Verbrauchsgüter
816
Marketing
795
United States
758
Markenführung
732
Brand management
728
advertising
647
Marketingmanagement
636
Marketing management
617
Social Web
549
Social web
548
Germany
477
Preismanagement
461
Pricing strategy
461
Markenimage
450
Brand image
438
Markenartikel
430
Wettbewerb
403
Brand
345
Zielgruppe
345
Target group
332
Werbewirtschaft
313
Marktforschung
309
Competition
298
Werbepsychologie
297
Öffentlichkeitsarbeit
283
Advertising industry
277
Spieltheorie
270
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144
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3
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3
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1
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1
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134
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11
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Scanlon, Paul D.
4
Bailey, Earl L.
3
Sethi, S. Prakash
3
Weilbacher, William M.
3
Aaker, David A.
2
Asch, Peter
2
Backman, Jules
2
Becker, Helmut
2
Bogart, Leo
2
Borden, Neil H.
2
Britt, Steuart Henderson
2
Brush, Brian C.
2
Dirksen, Charles J.
2
Feofanov, O. A.
2
Ferguson, James M.
2
Ferrell, O. C.
2
Fowles, Jib
2
Greenberg, Barnett
2
Greer, Douglas F.
2
Greyser, Stephen A.
2
Hurwood, David L.
2
Juster, F. Thomas
2
Kinnucan, Henry W.
2
Kroeger, Arthur
2
Köhler, Falk
2
Linden, Fabian
2
Mann, H. Michael
2
Markham, Jesse W.
2
Moss, Milton
2
Nicosia, Francesco M.
2
Norris, James S.
2
Ornstein, Stanley I.
2
Percy, Larry
2
Staudt, Thomas A.
2
Taylor, Donald A.
2
Wachtel, Paul
2
Wells, Alan
2
Wind, Yoram
2
Abt, Henri Antoine
1
Achenbaum, Alvin A.
1
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American Enterprise Institute for Public Policy Research
3
Federal Trade Commission
3
American Marketing Association
2
United States / Congress / House / Committee on Interstate and Foreign Commerce
2
ANA-Studie über die Zusammenarbeit zwischen Werbungtreibenden und Werbeagenturen in den USA
1
American association of Advertising Agencies
1
Association of Buying Offices
1
Association of National Advertisers
1
Booz, Allen and Hamilton Inc. <New York, NY>
1
Committee on Advertising
1
Consumer Research Institute, inc.
1
Department of Agricultural Economics, Cornell University Agricultural Experiment Station
1
Department of Agricultural Economics, Cornell University Agricultural Experiment Station, New York State College of Agriculture and Life Sciences, a statutory college of the State Univesity, Cornell University
1
Department of Agricultural Economics, New York State College of Agriculture and Life Sciences, Cornell University
1
Deutsch-Amerikanische Handelskammer <New York, NY>
1
Fortune
1
Graduate School Of Business Administration
1
Institute for Social Research, the University of Michigan
1
Marketing Science Institute
1
National Business Council for Consumer Affairs / Sub-Council on Advertising and Promotion
1
National Industrial Conference Board / Division of Business Practices
1
National Retail Dry Goods Association
1
New Mexico
1
New Mexico State Highway Commission
1
Northwestern University (Evanston, Ill.) / School of Commerce / William A. Vawter foundation on business ethics
1
Point-of-Purachse Advertising Institute
1
Rationalisierungs-Kuratorium der Deutschen Wirtschaft
1
Study on the consumer judgment of advertising
1
United States / Congress / Senate / Committee on Commerce
1
United States / Congress / Senate / Committee on Commerce / Consumer Subcommittee
1
United States / Congress / Senate / Committee on Public Works / Subcommittee on Public Roads
1
United States / Congress / Senate / Committee on the Judiciary / Subcommittee on Antitrust and Monopoly
1
United States Trademark Association
1
University of California at Berkeley
1
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Journal of marketing
13
Antitrust law & economics review
9
Journal of advertising research
7
Journal of marketing research : JMR
7
Southern economic journal
5
The Conference Board record
5
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
5
Issues in advertising : the economics of persuasion ; [a conference spons. by the American Enterprise Institute for Public Policy Research]
4
Journal of retailing
4
The review of economics and statistics
4
A Century of Marketing
3
California management review
3
Frontiers of advertising theory and research : a symposium honoring C. H. Sandage
3
The American economic review
3
A Ronald Press Publication
2
A century of marketing
2
A.E. Res.
2
AEI studies
2
Akron business and economic review
2
Bankers' magazine
2
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
2
Federal reserve bulletin
2
Government price statistics
2
Issues in American economic history : selected readings
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Readings in advertising and promotion strategy
2
SŠA : ėkonomika, politika, ideologija ; ežemesjačnyj naučnyj i obščestvenno-političeskij žurnal
2
The journal of law & economics
2
The quarterly journal of economics
2
A Century of marketing
1
A.E. Res. 78-17
1
AEI Studies
1
AEI round table
1
AEI symposia / America Enterprise Institute for Public Policy Research
1
Advertising and consumer psychology conferences
1
Alaska and its history
1
An AMA Management Bulletin
1
Anglo-Amerikanische Wirtschaftsstudien
1
Applied economics
1
Atlantic economic journal : AEJ
1
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ECONIS (ZBW)
333
EconStor
1
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Konsumgüterexport in die USA : Absatzchancen für deutsche Produkte ; [eine Untersuchung der Deutsch-Amerikanischen Handelskammer, New York im Auftrage des Bundesverbandes der Deuts...
Leszner, Tamara
-
1976
Persistent link: https://www.econbiz.de/10000558227
Saved in:
2
Marketing strategies : a symposium
Bailey, Earl L.
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10000615920
Saved in:
3
Der Bedarf in langlebigen Konsumgütern : eine Markstudie unter besonderer Berücksichtigung amerikanischer Verhältnisse
Sprenger, Walter
-
1963
Persistent link: https://www.econbiz.de/10000155503
Saved in:
4
Market testing consumer products : a symposium
National Industrial Conference Board / Division of …
-
1967
Persistent link: https://www.econbiz.de/10000539374
Saved in:
5
Consumer durables and installment debt : a study of American households
Hendricks, Gary
;
Youmans, Kenwood C.
-
1973
Persistent link: https://www.econbiz.de/10000053059
Saved in:
6
Consumer durables, income and saving
Elliott-Jones, M. F.
- In:
The Conference Board record
5
(
1968
)
7
,
pp. 41-45
Persistent link: https://www.econbiz.de/10002112754
Saved in:
7
Consumer investment versus business investment
Katona, George
;
Strumpel, Burkhard
- In:
Challenge
18
(
1976
)
6
,
pp. 12-16
Persistent link: https://www.econbiz.de/10002187198
Saved in:
8
Credit availability and consumer investment in durable goods : the case of automobiles
Kenney", James Monroe
-
1972
Persistent link: https://www.econbiz.de/10002207222
Saved in:
9
Anticipatory and objective models of durable goods demand
Juster, F. Thomas
;
Wachtel, Paul
- In:
The American economic review
62
(
1972
)
4
,
pp. 564-579
Persistent link: https://www.econbiz.de/10002153915
Saved in:
10
Anticipatory and objective models of durable goods demand
Juster, F. Thomas
;
Wachtel, Paul
- In:
Explorations in economic research : occasional papers …
1
(
1974
)
2
,
pp. 340-392
Persistent link: https://www.econbiz.de/10002153933
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