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Measuring the impact of beliefs on luxury buying behavior in an emerging market : empirical evidence from India
Jain, Sheetal; Khan, Mohd Naved - In: Journal of fashion marketing and management 21 (2017) 3, pp. 341-360
Persistent link: https://www.econbiz.de/10011773343
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Effect of value perceptions on luxury purchase intentions : an Indian market perspective
Jain, Sheetal; Mishra, Sita - In: The international review of retail, distribution and … 28 (2018) 4, pp. 414-435
Persistent link: https://www.econbiz.de/10011962067
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Gen Xers : perceived barriers and motivators to fashion renting from the Indian cultural context
Jain, Ritu; Gurinder Singh; Jain, Sheetal; Jain, Kokil - In: Journal of consumer behaviour 22 (2023) 5, pp. 1128-1145
Persistent link: https://www.econbiz.de/10014389753
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Determinants of luxury purchase behaviour : a study of young Indian consumers
Jain, Sheetal - In: International journal of Indian culture and business … 22 (2021) 1, pp. 66-88
Persistent link: https://www.econbiz.de/10012511069
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Investigating webrooming behavior : a case of Indian luxury consumers
Shankar, Amit; Jain, Sheetal - In: Journal of fashion marketing and management 27 (2023) 2, pp. 241-261
Persistent link: https://www.econbiz.de/10014288874
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Conspicuous value and luxury purchase intention in sharing economy in emerging markets : the moderating role of past sustainable behavior
Mishra, Sita; Jain, Sheetal; Pandey, Ritesh - In: Journal of global fashion marketing : JGfM 14 (2023) 1, pp. 93-107
Persistent link: https://www.econbiz.de/10013555423