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~isPartOf:"The SAGE handbook of social marketing"
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The SAGE handbook of social marketing
Journal of Social Marketing
92
Journal of social marketing : JSOCM
44
Apas Papers
42
International review on public and non-profit marketing
39
Journal of business research : JBR
37
Journal of nonprofit & public sector marketing
34
Health marketing quarterly
33
Journal of marketing management : MM
32
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Social marketing for public health : global trends and success stories
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Macro-social marketing insights : systems thinking for wicked problems
13
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
European Journal of Marketing
10
International Review on Public and Nonprofit Marketing
10
SpringerLink / Bücher
10
Strategic Direction
10
International journal of nonprofit & voluntary sector marketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Journal of macromarketing
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
Marketing Intelligence & Planning
7
NBER Working Paper
7
NBER working paper series
7
The Sage library in marketing
7
The journal of services marketing
7
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ECONIS (ZBW)
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1
Social marketing and the health educator
McDermott, Robert J.
;
Brown, Kelli R. McCormack
; …
- In:
The SAGE handbook of social marketing
,
(pp. 405-415)
.
2011
Persistent link: https://www.econbiz.de/10009380499
Saved in:
2
Social marketing and tobacco control
Dewhirst, Timothy
;
Lee, Wonkyong Beth
- In:
The SAGE handbook of social marketing
,
(pp. 391-404)
.
2011
Persistent link: https://www.econbiz.de/10009380500
Saved in:
3
Social marketing and advocacy
Novelli, William D.
;
Workman, Boe
- In:
The SAGE handbook of social marketing
,
(pp. 377-390)
.
2011
Persistent link: https://www.econbiz.de/10009380542
Saved in:
4
Business as unusual : the contribution of social marketing to government policymaking and strategy development
French, Jeff
- In:
The SAGE handbook of social marketing
,
(pp. 359-374)
.
2011
Persistent link: https://www.econbiz.de/10009380543
Saved in:
5
Social marketing for a sustainable environment
Peattie, Sue
;
Peattie, Kenneth J.
- In:
The SAGE handbook of social marketing
,
(pp. 343-358)
.
2011
Persistent link: https://www.econbiz.de/10009380547
Saved in:
6
Social marketing and international development
Cairns, Georgina
;
Mackay, Bruce
;
MacDonald, Laura
- In:
The SAGE handbook of social marketing
,
(pp. 330-342)
.
2011
Persistent link: https://www.econbiz.de/10009380548
Saved in:
7
Improverished consumers and social marketing
Hill, Ronald Paul
- In:
The SAGE handbook of social marketing
,
(pp. 319-329)
.
2011
Persistent link: https://www.econbiz.de/10009380551
Saved in:
8
Internal social marketing : lessons from the field of services marketing
Smith, Anne M.
- In:
The SAGE handbook of social marketing
,
(pp. 298-316)
.
2011
Persistent link: https://www.econbiz.de/10009380553
Saved in:
9
Ethical challenges in commercial social marketing
Anker, Thomas Boysen
;
Kappel, Klemens
- In:
The SAGE handbook of social marketing
,
(pp. 284-297)
.
2011
Persistent link: https://www.econbiz.de/10009380556
Saved in:
10
From social marketing to corporate social marketing : changing consumptions habits as the new frontier of corporate social responsibility
Palazzo, Guido
- In:
The SAGE handbook of social marketing
,
(pp. 271-283)
.
2011
Persistent link: https://www.econbiz.de/10009380594
Saved in:
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