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~isPartOf:"European journal of marketing : EJM"
~person:"Florack, Arnd"
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Florack, Arnd
Dwivedi, Yogesh Kumar
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Kaushik, Geetanjali
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Moutinho, Luiz
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Rana, Nripendra P.
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Simintiras, Antonis C.
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European journal of marketing : EJM
Journal of business research : JBR
3
British journal of management
2
Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in Montréal, Canada]
1
Journal of Consumer Policy
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Psychology & marketing
1
The journal of consumer marketing
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Verbraucherresilienz : Risikofaktoren, Vulnerabilitäten und Interventionen
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How shopping orientation influences the effectiveness of monetary and nonmonetary promotions
Büttner, Oliver B.
;
Florack, Arnd
;
Göritz, Anja
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 170-189
Persistent link: https://www.econbiz.de/10010519621
Saved in:
2
Shopping orientation as a stable consumer disposition and its influence on consumers' evaluations of retailer communication
Büttner, Oliver B.
;
Florack, Arnd
;
Göritz, Anja
- In:
European journal of marketing : EJM
48
(
2014
)
5/6
,
pp. 1026-1045
Persistent link: https://www.econbiz.de/10010388098
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