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~isPartOf:"European journal of marketing : EJM"
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Consumer choice
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Consumer behaviour
348
Konsumentenverhalten
347
Brand management
78
Markenführung
78
Brand image
74
Markenimage
74
Beziehungsmarketing
50
Relationship marketing
50
Brand
45
Markenartikel
45
Advertising effects
33
Customer satisfaction
33
Kundenzufriedenheit
33
Werbewirkung
33
Emotion
31
Einzelhandel
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Retail trade
27
Advertising
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Marketing management
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Marketingmanagement
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Werbung
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Dienstleistungsqualität
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Service quality
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Viral marketing
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Virales Marketing
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Großbritannien
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Personality psychology
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Internet marketing
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Online-Marketing
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Social web
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Theory
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Pricing strategy
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United States
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Dwivedi, Yogesh Kumar
5
Kaushik, Geetanjali
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Moutinho, Luiz
5
Rana, Nripendra P.
5
Simintiras, Antonis C.
5
Mitchell, Vincent-Wayne
4
Sharma, Piyush
4
Buil, Isabel
3
Canniford, Robin
3
De Chernatony, Leslie
3
Drennan, Judy
3
Grohmann, Bianca
3
Lowe, Ben
3
Oppewal, Harmen
3
Palmeira, Mauricio
3
Roper, Stuart
3
Roy, Rajat
3
Spence, Mark T.
3
Woisetschläger, David
3
Yi, Youjae
3
Zielke, Stephan
3
Abosag, Ibrahim
2
Andrews, Lynda
2
Angell, Robert
2
Antonetti, Paolo
2
Aspara, Jaakko
2
Balaji, M. S.
2
Bijmolt, Tammo H. A.
2
Brown, Mark
2
Bruhn, Manfred
2
Buchanan-Oliver, Margo
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Büttner, Oliver B.
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Cauberghe, Veroline
2
Chakravarti, Amitav
2
Choi, Beom Joon
2
Cruz, Angela Gracia B.
2
Dagger, Tracey S.
2
Dahlén, Micael
2
Delgado-Ballester, Elena
2
Florack, Arnd
2
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European journal of marketing : EJM
Journal of business research : JBR
1,959
Journal of retailing and consumer services
1,934
NBER working paper series
1,033
Working paper / National Bureau of Economic Research, Inc.
1,010
NBER Working Paper
852
RIETI discussion paper
794
International journal of consumer studies
751
International journal of hospitality management
726
Psychology & marketing
657
Journal of the Japanese and international economies : an international journal ; JJIE
621
Journal of consumer research : JCR ; an interdisciplinary bimonthly
593
Japan and the world economy : international journal of theory and policy
510
SpringerLink / Bücher
498
Journal of marketing research : JMR
445
Asia Pacific journal of marketing and logistics
399
The journal of product & brand management
393
Applied economics
388
Management science : journal of the Institute for Operations Research and the Management Sciences
382
Economics letters
369
Journal of retailing
359
The journal of brand management : an international journal
351
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing
337
Journal of travel and tourism marketing
328
Technological forecasting & social change : an international journal
326
Journal of international consumer marketing
316
Discussion paper / Centre for Economic Policy Research
311
Journal of marketing management : MM
311
Tourism management : research, policies, practice
311
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
297
Journal of marketing communications
297
Journal of fashion marketing and management
295
Marketing letters : a journal of research in marketing
293
International journal of retail & distribution management
292
Journal of the Academy of Marketing Science
289
Journal of consumer behaviour : an international research review
288
The journal of consumer marketing
288
Cogent business & management
287
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
281
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ECONIS (ZBW)
358
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11
Consumer attitudes toward marketing in England and the United States
French, Warren A.
- In:
European journal of marketing : EJM
16
(
1982
)
6
,
pp. 20-30
Persistent link: https://www.econbiz.de/10001071489
Saved in:
12
Consumer behaviour in tourism
Moutinho, Luiz
- In:
European journal of marketing : EJM
21
(
1987
)
10
Persistent link: https://www.econbiz.de/10001072469
Saved in:
13
Attitudes towards European, Japanese and US cars
Brown, Jacqueline J.
- In:
European journal of marketing : EJM
21
(
1987
)
5
,
pp. 90-100
Persistent link: https://www.econbiz.de/10001072501
Saved in:
14
Shoppers' awareness of retail grocery prices
MacGoldrick, Peter J.
- In:
European journal of marketing : EJM
21
(
1987
)
3
,
pp. 63-76
Persistent link: https://www.econbiz.de/10001072518
Saved in:
15
Consumerism and marketing management's responsibility
Nicoulaud, Brigitte M.
- In:
European journal of marketing : EJM
21
(
1987
)
3
,
pp. 7-16
Persistent link: https://www.econbiz.de/10001072522
Saved in:
16
Replication of pricing effects on brand choice behaviour
Motes, William H.
- In:
European journal of marketing : EJM
21
(
1987
)
1
,
pp. 14-25
Persistent link: https://www.econbiz.de/10001072526
Saved in:
17
Consumer risk perception in the UK wine market
Mitchell, Vincent-Wayne
- In:
European journal of marketing : EJM
22
(
1988
)
9
,
pp. 5-15
Persistent link: https://www.econbiz.de/10001076000
Saved in:
18
Product liability legislation, consumer behaviour and marketing strategy
Liebermann, Yehoshua J.
- In:
European journal of marketing : EJM
18
(
1984
)
1
,
pp. 56-65
Persistent link: https://www.econbiz.de/10001037551
Saved in:
19
An empirical examination of customer store image components in three UK retail groups
Stewart, David W.
- In:
European journal of marketing : EJM
17
(
1983
)
4
,
pp. 50-62
Persistent link: https://www.econbiz.de/10001037596
Saved in:
20
An investigation into the nature of problem recognition and deliberation in buyer behaviour
Fletcher, Keith
- In:
European journal of marketing : EJM
22
(
1988
)
5
,
pp. 58-66
Persistent link: https://www.econbiz.de/10001049942
Saved in:
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