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Rising pharmaceutical expenditure has become a major concern for policy makers in Germany over recent years. Therefore …, the pharmaceutical market has been increasingly targeted by different kinds of regulation, focussing on both the supply …
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This paper examines the optimal content regulation of DTCA by comparing two forms of DTCA-product-specific and category …
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expenditures. On the other hand, regulation distorts incentives to invest in pharmaceutical R&D. This study aims at empirically … assessing the impact of regulation on pharmaceutical R&D expenditures. Methods: We analyze a sample of 20 leading pharmaceutical … companies between 2000 and 2008. The share of sales in Europe serves as a proxy for the degree of pharmaceutical regulation. We …
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