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The Effect of Personality (Brand Ambassadors) on Advertisement and Consumers Purchase Intentions in the Telecommunication Industry

Portia, Opoku Boadi; Li, Guoxin; Philip, Antwi - In: International Journal of Customer Relationship … 8 (2017) 4, pp. 1-11

Ghanaians, using Glo Mobile Ghana Ltd as a case study. After analyzing the data received, the findings affirmed that celebrity …

Persistent link: https://www.econbiz.de/10012043769

Managing Terrorism in Africa: Assessing Policing Issues

Gyamfi, Gerald Dapaah - In: International Journal of Cyber Warfare and Terrorism (IJCWT) 8 (2018) 3, pp. 15-25

Department (CID) of the Ghana Police Service (GPS). The researcher also assessed issues of policing in Africa relating to …

Persistent link: https://www.econbiz.de/10012043905

User-Based Perspective on Cost as a Limiting Factor to Conference Call Technology Use in Higher Education: The University of Cape Coast Experience

Akotoye, Francis Xavier Kofi - In: International Journal of E-Services and Mobile … 9 (2017) 3, pp. 62-72

The use of ICTs in many parts of sub-Saharan Africa, including Ghana, has been described as transformational. However … assessed the perception of students at the University of Cape Coast in Ghana regarding cost as a limiting factor to the use of …

Persistent link: https://www.econbiz.de/10012044734

Exploring the Use of Cloud Computing Systems in Tertiary Education: The Lived Experiences of Faculty Members

Adjei, Joseph Kwame - In: International Journal of E-Services and Mobile … 9 (2017) 4, pp. 55-69

-depth phenomenological interview among faculty members of selected tertiary institutions in Ghana. We explored their lived experiences on the …

Persistent link: https://www.econbiz.de/10012044738

Applying Agile Principles in Teaching Undergraduate Information Technology Project Management

Budu, Joseph - In: International Journal of Information and Communication … 14 (2018) 3, pp. 29-40

This article describes how the traditional teaching and learning activities over the years have been challenged to be agile - easily adaptable to changing classroom conditions. Despite this new phenomenon, there is a perceived paucity of agile-in-teaching research. Available studies neither...

Persistent link: https://www.econbiz.de/10012045342

“We Had a Blast!”: An Empirical Affirmation of Blended Learning as the Preferred Learning Mode for Adult Learners

Asunka, Stephen - In: International Journal of Mobile and Blended Learning (IJMBL) 9 (2017) 3, pp. 37-53

study implemented a blended learning approach in a graduate level course at a private university in Ghana, with the …

Persistent link: https://www.econbiz.de/10012046419

Exploring Online Marketing Adoption Factors Among Used Car Sellers in Ghana

Ibrahim, Masud; Mensah, Anthony' Freeman; Asare, Frederick - In: International Journal of Online Marketing (IJOM) 8 (2018) 3, pp. 71-83

dealers to sellers in Ghana. A conceptual framework was adopted from the extant literature using the Technology Acceptance … for online marketing adoption by second hand car dealers in Ghana are: perceived usefulness (marketing online, customer …

Persistent link: https://www.econbiz.de/10012046838

Service Recovery, Perceived Fairness, and Customer Satisfaction in the Telecoms Sector in Ghana

Ibrahim, Masud; Abdallahamed, Ssendiwal; Adam, Diyawu Rahman - In: International Journal of Service Science, Management, … 9 (2018) 4, pp. 73-89

This article seeks to explore service recovery strategies adopted by mobile service providers operating in Ghana. The … phone subscribers in Ghana. The study revealed a significant positive relationship between service recovery based on firm …

Persistent link: https://www.econbiz.de/10012048153