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Qualitative method
Marketing theory
Marktforschung
12,223
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6,488
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3,613
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2,020
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1,767
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Malhotra, Naresh K.
23
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9
Tadajewski, Mark
8
Belk, Russell W.
7
Naderer, Gabriele
7
Fischer, Eileen
6
Holzmüller, Hartmut H.
6
Green, Paul E.
5
Hildebrandt, Lutz
5
Hunt, Shelby D.
5
Bijmolt, Tammo H. A.
4
Kozinets, Robert V.
4
Longbottom, David
4
Pich, Christopher
4
Wieringa, Jaap E.
4
Balzer, Eva
3
Birks, David F.
3
Canniford, Robin
3
DeSarbo, Wayne S.
3
Grewal, Rajdeep
3
Jones, D. G. Brian
3
Kayande, Ujwal
3
Lee, Nick
3
Leeflang, Peter
3
Lehmann, Donald R.
3
Maison, Dominika
3
Pauwels, Koen H.
3
Peterson, Mark A.
3
Roberts, John H.
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Sheth, Jagdish N.
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Stremersch, Stefan
3
Wind, Yoram
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Winer, Russell S.
3
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2
Agarwal, James
2
Aghazadeh, Hashem
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Albaum, Gerald
2
Albaum, Gerald S.
2
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IGI Global
1
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1
National Council of Applied Economic Research
1
Springer Fachmedien Wiesbaden
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
Taylor and Francis
1
Tūran Universitetí
1
Warwick Business School
1
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
1
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Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Qualitative market research : an international journal
25
Qualitative Marktforschung : Konzepte - Methoden - Analysen
21
Organizational research methods : ORM
9
Review of marketing research
9
SpringerLink / Bücher
9
SAGE library in marketing
8
International journal of market research
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Journal of marketing management : MM
7
The development of marketing theory and its philosophical underpinnings
7
Journal of historical research in marketing
6
Critical marketing : defining the field
5
Fundamentals of marketing research ; Vol. 1
5
Alternative market research methods : market sensing
4
Fundamentals of marketing research ; Vol. 6
4
Innovation in der Marktforschung
4
Journal of business research : JBR
4
Springer eBook Collection / Business and Management
4
European journal of marketing : EJM
3
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International series in quantitative marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of the Academy of Marketing Science
3
Legends in marketing
3
Marketing : ZFP ; journal of research and management
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Marketing theory
3
Review of Marketing Research Ser.
3
The SAGE handbook of marketing theory
3
The impact of theory on representations of the consumer and the marketing organisation
3
The marketing review
3
The nature and scope of marketing research
3
Young consumers : insight and ideas for responsible marketers
3
Der Markt : international journal of marketing
2
Grid series in marketing
2
International Series in Quantitative Marketing
2
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Source
All
ECONIS (ZBW)
469
Showing
1
-
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of
469
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Date (newest first)
Date (oldest first)
1
Marketing Handbook
Nystrom, Paul H.
(
ed.
);
Frey, Albert W.
(
contributor
)
-
1954
Persistent link: https://www.econbiz.de/10000608368
Saved in:
2
Marketing
Schewe, Charles D.
;
Smith, Reuben M.
-
1983
-
2. ed
Persistent link: https://www.econbiz.de/10000051781
Saved in:
3
Marketing : Grundlagen und Fallstudien
Poth, Ludwig G.
;
Poth, Gudrun S.
-
1986
Persistent link: https://www.econbiz.de/10010224355
Saved in:
4
Marketing
Kurtz, David L.
;
Boone, Louis E.
-
1984
Persistent link: https://www.econbiz.de/10003499270
Saved in:
5
Marketing letters : a journal of research in marketing
Dordrecht [u.a.] : Springer
;
1989-2004: Dordrecht : Kluwer
-
1.1989/90 -
Persistent link: https://www.econbiz.de/10000491230
Saved in:
6
Applications of management sciences in marketing
Montgomery, David B.
(
contributor
); …
-
1970
Persistent link: https://www.econbiz.de/10000049818
Saved in:
7
Handbook of marketing research
Ferber, Robert
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10000050226
Saved in:
8
Qualitative research in marketing
Bellenger, Danny N.
;
Bernhardt, Kenneth L.
; …
-
1976
Persistent link: https://www.econbiz.de/10000050288
Saved in:
9
Multivariate analysis in marketing : theory and application
Aaker, David A.
(
ed.
)
-
1971
Persistent link: https://www.econbiz.de/10000050372
Saved in:
10
Marketing information systems
Mayros, Van
;
Werner, Michael
-
1982
Persistent link: https://www.econbiz.de/10000053088
Saved in:
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