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Market trends of seafood products under international constraints: contractualisation, marketing strategies and new behaviours
Gouin, Stephane; Charles, Erwan; Boude, J.P. - European Association of Agricultural Economists - EAAE - 2006
of setting in market and marketing strategies. Lastly, it takes into account the emergence characteristics of new food …
Persistent link: https://www.econbiz.de/10005805046
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THE ECONOMICS OF INDUSTRIAL PROPERTY RIGHTS: USE OF GEOGRAPHICAL INDICATIONS AS A MARKETING STRATEGY FOR COMPETITIVENESS OF WINE SECTOR IN REPUBLIC OF MACEDONIA
Nacka, Marina; Georgiev, Nenad; Dabovic Anastasovska, … - European Association of Agricultural Economists - EAAE - 2012
present geographical indications as a powerful marketing strategy for competitiveness of the wine sub-sector in Republic of … descriptive analysis to make a relation between industrial property, marketing and competitiveness of wine sub …, supported by strong marketing strategy, should be considered as a risky process, if the legal protection of industrial property …
Persistent link: https://www.econbiz.de/10010882196
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Analogous Products and Food Quality Products: Two Poles of the Competition
Bošková, Iveta - European Association of Agricultural Economists - EAAE - 2007
all participants of the agri-food chain are pressed to intensify marketing support of their goods. Aiming to reduce the … shopping behaviour and of development of competition, this study recapitulates main marketing trends on the food market in the …
Persistent link: https://www.econbiz.de/10005525267
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Milk-Marketing: Impact of Perceived Quality on Consumption Patterns
Grebitus, Carola; Yue, Chengyan; Bruhn, Maike; Jensen, … - European Association of Agricultural Economists - EAAE - 2007
marketing strategies. Such a strategy could concern food quality. In this case, three core areas influence consumers quality … information can be used to develop demand-oriented marketing activities (Kotler and Armstrong, 1994: 48). …
Persistent link: https://www.econbiz.de/10005060468
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The Possible Role of Futures Market and the Public Warehousing in Trade-financing Activity
Kozar, Laszlo - European Association of Agricultural Economists - EAAE - 2010
assist short and long-term marketing decisions. The economical basis of the model is the combinative use of two market …
Persistent link: https://www.econbiz.de/10009201366
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Welfare Effects of Food Miles Labels
Caputo, Vincenzina; Vassilopoulos, Achilleas; Nayga … - European Association of Agricultural Economists - EAAE - 2010
We assessed the consumer welfare effects of two generic food miles labels: carbon dioxide (CO2) emission label and number of miles label. Using data from a choice experiment, our results generally suggest that a mandatory labeling policy for either type of label would have a positive welfare...
Persistent link: https://www.econbiz.de/10009201372
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The effect of competition between two spatially separated markets - An investigation of two interlinked Bak-Sneppen models
Damgaard, Martin - European Association of Agricultural Economists - EAAE - 2008
This paper investigates the effect of competition in a market consisting of interlinked economic agents. In particular, the effect of increased competition from the surrounding markets is demonstrated. The presented work is an extension of the Bak-Sneppen model (Bak and Sneppen 1993). Here are...
Persistent link: https://www.econbiz.de/10005804815
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Geographical Indications and the Value of Reputation - Empirical Evidence for Cafe de Marcala
Teuber, Ramona - European Association of Agricultural Economists - EAAE - 2008
More and more coffee-producing countries establish geographical indications (GIs) for their coffees. GIs are not only considered to be a useful tool for protecting an established reputation against misuse by imitators but also being a useful strategic tool to enter the growing specialty coffee...
Persistent link: https://www.econbiz.de/10005804834
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An analysis of the dispute European Communities - Protection of trademarks and geographical indications for agricultural products and foodstuffs
Charlier, Christophe; Ngo, Mai-Anh - European Association of Agricultural Economists - EAAE - 2006
The dispute "European Communities - Protection of trademarks and geographical indications for agricultural products and foodstuffs" that opposes the European - Union to the United States and Australia, has been raised by the European regulation concerning the protection of geographical...
Persistent link: https://www.econbiz.de/10005805033
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Farmers' strategies in globalization markets: Empirical results from Germany
Inderhees, Philipp; Theuvsen, Ludwig - European Association of Agricultural Economists - EAAE - 2006
Today the European agrofood sector is increasingly confronted with the threats as well as the opportunities of liberalizing markets. Therefore, competitiveness on global markets is becoming of paramount importance for European farmers. The challenges of global markets are accompanied by a...
Persistent link: https://www.econbiz.de/10005805040