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~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~person:"Wooliscroft, Ben"
~subject:"Credibility"
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Authenticity : a macromarketing perspective
Kadirov, Djavlonbek
;
Varey, Richard J.
;
Wooliscroft, Ben
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
1
,
pp. 73-79
Persistent link: https://www.econbiz.de/10010257265
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