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~type_genre:"Aufsatz im Buch"
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Communication media
422
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Aufsatz im Buch
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1,915
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1,195
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1,080
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1,080
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1,001
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797
Graue Literatur
617
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Arbeitspapier
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Seufert, Wolfgang
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Bentele, Günter
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Cagé, Julia
3
Calder, Bobby J.
3
Imhof, Kurt
3
Murdock, Graham
3
Prat, Andrea
3
Quiring, Oliver
3
Schellhaaß, Horst-Manfred
3
Strömberg, David
3
Wentzel, Dirk
3
Winseck, Dwayne Roy
3
Appelgren, Ester
2
Bailer, Werner
2
Becerra, Martín
2
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2
Brooten, Lisa
2
Carretta, Alessandro
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Downing, John
2
Dunn-Jensen, Linda M.
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Dyck, Alexander
2
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2
Farina, Vincenzo
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Gabszewicz, Jean Jaskold
2
Hardy, Jonathan
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2
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2
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2
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2
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2
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2
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The handbook of political economy of communications
25
Crossmedia : wer bleibt auf der Strecke? ; Beiträge aus Wissenschaft und Praxis
12
Political economies of the media : the transformation of the global media industries
12
The right to tell : the role of mass media in economic development /The World Bank
10
Media Governance in Europa : Regulierung - Partizipation - Mitbestimmung ; [internationales Symposion im Juni 2009 in Hamburg unter dem Titel Media goverance in Europe - regulation, participation, codetermination]
8
The media industries and their markets : quantitative analyses
8
Medien im Marketing : Optionen der Unternehmenskommunikation
6
The global public relations handbook : theory, research, and practice
6
Advertising and violence : concepts and perspectives
5
Digital peripheries : the online circulation of audiovisual content from the small market perspective
5
Kellogg on advertising & media : the Kellogg School of Management
5
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
5
Die Ökonomie des Sports in den Medien
4
Globalizing communications
4
Innovation durch Kommunikation : Kommunikation als Innovationsfaktor für Organisationen
4
Media and convergence management
4
Public Relations : ein Handbuch
4
Baltic media in transition
3
Corporate crime: issues of definition, construction and research
3
Embracing diversity in organisations : 7th International OFEL Conference on Governance, Management and Entrepreneurship : 5th - 6th April 2019, Dubrovnik, Croatia
3
Gesellschaft - Moderation & Präsentation - Medientechnik
3
Handbook of media economics ; Volume 1B
3
Handbuch Medienmanagement
3
Handbuch Unternehmenskommunikation
3
Handbuch Verbandskommunikation
3
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
3
Mediating business : the expansion of business journalism
3
Medienunternehmen im digitalen Zeitalter : neue Technologien - neue Märkte - neue Geschäftsansätze
3
Neue Technik, neue Medien, neue Gesellschaft? : ökonomische Herausforderungen der Onlinekommunikation ; [Tagung]
3
New media and public relations
3
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
3
Structural change in transportation and communications in the knowledge society
3
Strukturwandel der Medienwirtschaft im Zeitalter digitaler Kommunikation
3
The Oxford handbook of information and communication technologies
3
The Routledge companion to advertising and promotional culture
3
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
3
A research agenda for media economics
2
Advertising in developing and emerging countries : the economic, political and social context
2
CSR und interne Kommunikation : Forschungsansätze und Praxisbeiträge
2
Consumer psychology in a social media world
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ECONIS (ZBW)
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41
The role of the mass media on shaping the public opinion about the enlargement of the European Union
Nergiz, Ebru
- In:
Handbook of research on effective advertising …
,
(pp. 248-264)
.
2015
Persistent link: https://www.econbiz.de/10011283746
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42
Überlegungen zu einem kritischen Bedürfnisbegriff
Raupach, Christian
- In:
Digitale Dämmerung : die Entmaterialisierung der …
,
(pp. 77-95)
.
2014
Persistent link: https://www.econbiz.de/10010440823
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43
Channels and barriers of cross-border online circulation : Central and Eastern Europe as a digital periphery
Szczepanik, Petr
- In:
Digital peripheries : the online circulation of …
,
(pp. 159-180)
.
2020
Persistent link: https://www.econbiz.de/10012230820
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44
Digital film and television distribution in Greece : between crisis and opportunity
Papadimitriou, Lydia
- In:
Digital peripheries : the online circulation of …
,
(pp. 181-197)
.
2020
Persistent link: https://www.econbiz.de/10012231151
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45
Configurable culture in wealthy and developing markets : a comparative cross-national perspective
Sinnreich, Aram
- In:
Digital peripheries : the online circulation of …
,
(pp. 215-226)
.
2020
Persistent link: https://www.econbiz.de/10012231162
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46
Sync that tune! : the role of collective management of rights in film production and distribution
Leška, Rudolf
- In:
Digital peripheries : the online circulation of …
,
(pp. 273-290)
.
2020
Persistent link: https://www.econbiz.de/10012231240
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47
The mirror effect and the transparent city in audio-visual non-dramatic fiction : comedic autofiction on television
Gordillo, Inmaculada
- In:
Handbook of research on transmedia storytelling, …
,
(pp. 30-42)
.
2020
Persistent link: https://www.econbiz.de/10012234751
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48
"A narrative of impending tyranny" : ideological extremism and internet use in the Tea Party movement
Pineda, Antonio
;
Sánchez-Gutiérrez, Bianca
- In:
Handbook of research on transmedia storytelling, …
,
(pp. 255-271)
.
2020
Persistent link: https://www.econbiz.de/10012237318
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49
Global digital networks and global media systems : an economic perspective
Zhang, Xiaoqun
- In:
A research agenda for media economics
,
(pp. 44-58)
.
2019
Persistent link: https://www.econbiz.de/10012242709
Saved in:
50
News media viability
Hollifield, C. Ann
- In:
A research agenda for media economics
,
(pp. 121-143)
.
2019
Persistent link: https://www.econbiz.de/10012242713
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